Google Pixel 10 sales in the United States
Over its first five months on sale in the United States, the Pixel 10 sold 25.2% more units than the Pixel 9 did across the same post-launch window, reversing the Pixel 9's generational decline. Sell-through figures below come from Counterpoint's US carrier and retail panel.
- vs Pixel 9 (first 5 months)
- +25.2%
- Latest month (Jul 2026)
- +14.1%MoM
- Share of US market
- US launch
- 28 Aug 2025
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Sales volume
Sell-through in the United States. Growth rates are open; unit volumes and share of the US smartphone market require an account.
Pixel generation comparison
The last four Pixel generations in the United States, measured over the same window: the first five months on sale from each model's US launch date. Growth is against the preceding generation over its own first five months.
| Model | US launch | Units (first 5 months) | YoY | Share of US market |
|---|---|---|---|---|
| Pixel 10 | 28 Aug 2025 | +25.2% | ||
| Pixel 9 | 22 Aug 2024 | -22.3% | ||
| Pixel 8 | 12 Oct 2023 | -51.4% | ||
| Pixel 7 | 13 Oct 2022 | — |
Monthly sales
The three most recent closed months. Data through Jul 2026 · updated periodically.
| Month | Units | MoM | Share of US market |
|---|---|---|---|
| Jul 2026 | +14.1% | ||
| Jun 2026 | -10.9% | ||
| May 2026 | -8.1% |
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Our data helps clients make better decisions, backed by analysts with deep and diverse experience across the industry who are available to answer questions directly. The numbers here track actual sell-through, what consumers bought, not what vendors shipped to channel, and that distinction is what our clients tell us sets the data apart.
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Questions & answers
Common questions about Pixel 10 sales in the United States.
When did the Pixel 10 launch in the United States?
The Pixel 10 went on sale in the United States on 28 August 2025, in line with recent generations: the Pixel 9 arrived on 22 August 2024 and the Pixel 8 arrived on 12 October 2023.
Are Pixel 10 sales in the US still growing?
After a 8.1% drop in May 2026, sales fell 10.9% in June 2026 and rebounded 14.1% in July 2026, the most recent closed month.
Full sell-through history for this model in this market: unit volumes, market share, the current quarter's weekly detail, with Excel export.
