Honor 400 sales in the United Kingdom
The Honor 400 sold 20.9% fewer units in the United Kingdom in June 2026 than a month earlier. It has no predecessor generation that can be measured over the same post-launch window, so this page tracks month-over-month sell-through only. Figures come from Counterpoint's UK carrier and retail panel.
- Latest month (Jun 2026)
- -20.9%MoM
- Share of UK market
- UK launch
- 1 May 2025
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Sales volume
Sell-through in the United Kingdom. Growth rates are open; unit volumes and share of the UK smartphone market require an account.
Monthly sales
The three most recent closed months. Data through Jun 2026 · updated periodically.
| Month | Units | MoM | Share of UK market |
|---|---|---|---|
| Jun 2026 | -20.9% | ||
| May 2026 | -6.2% | ||
| Apr 2026 | +13.9% |
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Our data helps clients make better decisions, backed by analysts with deep and diverse experience across the industry who are available to answer questions directly. The numbers here track actual sell-through, what consumers bought, not what vendors shipped to channel, and that distinction is what our clients tell us sets the data apart.
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Questions & answers
Common questions about 400 sales in the United Kingdom.
Are Honor 400 sales in the UK growing?
Volumes have been choppy since launch. After a 13.9% rise in April 2026, sales eased 6.2% in May 2026 and fell 20.9% in June 2026, the most recent closed month.
When did the Honor 400 launch in the United Kingdom?
The Honor 400 went on sale in the United Kingdom on 1 May 2025.
Why is there no generation comparison for the Honor 400?
The Honor 400 has no predecessor generation that can be measured over the same post-launch window — either the model does not sit in a numbered series, or its predecessor launched before the panel history used here begins. Comparing it against a partial window would overstate the result, so this page shows month-over-month growth only.
How do I see Honor 400 unit volumes for the UK?
Month-over-month growth rates are open on this page. Unit volumes and share of the UK smartphone market require a Counterpoint account. The current quarter's weekly detail requires a subscription.
What is the difference between sell-in and sell-through?
Sell-in counts units shipped from the vendor to channel partners. Sell-through counts units actually purchased by consumers. All figures on this page are sell-through.
Full sell-through history for this model in this market: unit volumes, market share, the current quarter's weekly detail, with Excel export.