Apple iPhone 16 sales in Russia
The iPhone 16 sold 20.9% fewer units in Russia in May 2026 than a month earlier. It has no predecessor generation that can be measured over the same post-launch window, so this page tracks month-over-month sell-through only. Figures come from Counterpoint's Russia carrier and retail panel.
- Latest month (May 2026)
- -20.9%MoM
- Share of Russia market
- Russia launch
- 20 Sep 2024
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Sales volume
Sell-through in Russia. Growth rates are open; unit volumes and share of Russia smartphone market require an account.
Monthly sales
The three most recent closed months. Data through May 2026 · updated periodically.
| Month | Units | MoM | Share of Russia market |
|---|---|---|---|
| May 2026 | -20.9% | ||
| Apr 2026 | -18.9% | ||
| Mar 2026 | +30.6% |
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Questions & answers
Common questions about iPhone 16 sales in Russia.
Are iPhone 16 sales in Russia growing?
Volumes have been choppy since launch. After a steep 30.6% rise in March 2026, sales fell 18.9% in April 2026 and a further 20.9% in May 2026, the most recent closed month.
When did the iPhone 16 launch in Russia?
The iPhone 16 went on sale in Russia on 20 September 2024.
Full sell-through history for this model in this market: unit volumes, market share, the current quarter's weekly detail, with Excel export.