Apple iPhone 17 Pro Max sales in Mexico
Over its first six months on sale in Mexico, the iPhone 17 Pro Max sold 31.0% more units than the iPhone 16 Pro Max did across the same post-launch window. Sell-through figures below come from Counterpoint's Mexico carrier and retail panel.
- vs iPhone 16 Pro Max (first 6 months)
- +31.0%
- Latest month (May 2026)
- -1.9%MoM
- Share of Mexico market
- Mexico launch
- 19 Sep 2025
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Sales volume
Sell-through in Mexico. Growth rates are open; unit volumes and share of Mexico smartphone market require an account.
iPhone 17 Pro Max generation comparison
The last two iPhone 17 Pro Max generations in Mexico, measured over the same window: the first six months on sale from each model's Mexico launch date. Growth is against the preceding generation over its own first six months.
| Model | Mexico launch | Units (first 6 months) | YoY | Share of Mexico market |
|---|---|---|---|---|
| iPhone 17 Pro Max | 19 Sep 2025 | +31.0% | ||
| iPhone 16 Pro Max | 20 Sep 2024 | — |
Monthly sales
The three most recent closed months. Data through May 2026 · updated periodically.
| Month | Units | MoM | Share of Mexico market |
|---|---|---|---|
| May 2026 | -1.9% | ||
| Apr 2026 | -5.3% | ||
| Mar 2026 | +5.9% |
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Our data helps clients make better decisions, backed by analysts with deep and diverse experience across the industry who are available to answer questions directly. The numbers here track actual sell-through, what consumers bought, not what vendors shipped to channel, and that distinction is what our clients tell us sets the data apart.
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Questions & answers
Common questions about iPhone 17 Pro Max sales in Mexico.
When did the iPhone 17 Pro Max launch in Mexico?
The iPhone 17 Pro Max went on sale in Mexico on 19 September 2025, in line with recent generations: the iPhone 16 Pro Max arrived on 20 September 2024.
Are iPhone 17 Pro Max sales in Mexico still growing?
After a 5.9% rise in March 2026, sales eased 5.3% in April 2026 and a further 1.9% in May 2026, the most recent closed month.
Full sell-through history for this model in this market: unit volumes, market share, the current quarter's weekly detail, with Excel export.
