Google Pixel 8 sales in Japan

Over its first five months on sale in Japan, the Pixel 8 sold 3.1% more units than the Pixel 7 did across the same post-launch window. Sell-through figures below come from Counterpoint's Japan carrier and retail panel.

Sell-through unitsCarrier + retail panel
vs Pixel 7 (first 5 months)
+3.1%
Latest month (Jul 2026)
+76.1%MoM
Share of Japan market
Japan launch
12 Oct 2023
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Sales volume

Sell-through in Japan. Growth rates are open; unit volumes and share of Japan smartphone market require an account.

Pixel generation comparison

The last two Pixel generations in Japan, measured over the same window: the first five months on sale from each model's Japan launch date. Growth is against the preceding generation over its own first five months.

ModelJapan launchUnits (first 5 months)YoYShare of Japan market
Pixel 812 Oct 2023+3.1%
Pixel 713 Oct 2022—

Monthly sales

The three most recent closed months. Data through Jul 2026 · updated periodically.

MonthUnitsMoMShare of Japan market
Jul 2026+76.1%
Jun 2026-8.4%
May 2026-31.8%
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Our data helps clients make better decisions, backed by analysts with deep and diverse experience across the industry who are available to answer questions directly. The numbers here track actual sell-through, what consumers bought, not what vendors shipped to channel, and that distinction is what our clients tell us sets the data apart.

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Questions & answers

Common questions about Pixel 8 sales in Japan.

When did the Pixel 8 launch in Japan?

The Pixel 8 went on sale in Japan on 12 October 2023, in line with recent generations: the Pixel 7 arrived on 13 October 2022.

Are Pixel 8 sales in Japan still growing?

Volumes have been choppy since launch. After a steep 31.8% drop in May 2026, sales eased 8.4% in June 2026 and rebounded 76.1% in July 2026, the most recent closed month.

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Full sell-through history for this model in this market: unit volumes, market share, the current quarter's weekly detail, with Excel export.

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