Samsung Galaxy S25 sales in Asia-Pacific
Over its first six months on sale in Asia-Pacific, the Galaxy S25 sold 19.4% fewer units than the Galaxy S24 did across the same post-launch window. Sell-through figures below come from Counterpoint's Asia-Pacific carrier and retail panel.
- vs Galaxy S24 (first 6 months)
- -19.4%
- Latest month (May 2026)
- -5.2%MoM
- Share of Asia-Pacific market
- Asia-Pacific launch
- 7 Feb 2025
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Sales volume
Sell-through in Asia-Pacific. Growth rates are open; unit volumes and share of Asia-Pacific smartphone market require an account.
Galaxy S generation comparison
The last two Galaxy S generations in Asia-Pacific, measured over the same window: the first six months on sale from each model's Asia-Pacific launch date. Growth is against the preceding generation over its own first six months.
| Model | Asia-Pacific launch | Units (first 6 months) | YoY | Share of Asia-Pacific market |
|---|---|---|---|---|
| Galaxy S25 | 7 Feb 2025 | -19.4% | ||
| Galaxy S24 | 31 Jan 2024 | — |
Monthly sales
The three most recent closed months. Data through May 2026 · updated periodically.
| Month | Units | MoM | Share of Asia-Pacific market |
|---|---|---|---|
| May 2026 | -5.2% | ||
| Apr 2026 | +10.0% | ||
| Mar 2026 | -35.4% |
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Our data helps clients make better decisions, backed by analysts with deep and diverse experience across the industry who are available to answer questions directly. The numbers here track actual sell-through, what consumers bought, not what vendors shipped to channel, and that distinction is what our clients tell us sets the data apart.
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Questions & answers
Common questions about Galaxy S25 sales in Asia-Pacific.
When did the Galaxy S25 launch in Asia-Pacific?
The Galaxy S25 went on sale in Asia-Pacific on 7 February 2025, roughly a month later in the calendar than recent generations: the S24 arrived on 31 January 2024.
Are Galaxy S25 sales in Asia-Pacific still growing?
Volumes have been choppy since launch. After a steep 35.4% drop in March 2026, sales rebounded 10.0% in April 2026 and eased 5.2% in May 2026, the most recent closed month.
Full sell-through history for this model in this market: unit volumes, market share, the current quarter's weekly detail, with Excel export.
