Samsung Galaxy Z Fold 7 sales in Italy

Over its first five months on sale in Italy, the Galaxy Z Fold 7 sold 54.0% more units than the Galaxy Z Fold 6 did across the same post-launch window, extending the Fold 6's generational gain. Sell-through figures below come from Counterpoint's Italy carrier and retail panel.

Sell-through unitsCarrier + retail panel
vs Galaxy Z Fold 6 (first 5 months)
+54.0%
Latest month (Jun 2026)
-66.5%MoM
Share of Italy market
Italy launch
1 Jul 2025
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Sales volume

Sell-through in Italy. Growth rates are open; unit volumes and share of Italy smartphone market require an account.

Galaxy Z Fold generation comparison

The last three Galaxy Z Fold generations in Italy, measured over the same window: the first five months on sale from each model's Italy launch date. Growth is against the preceding generation over its own first five months.

ModelItaly launchUnits (first 5 months)YoYShare of Italy market
Galaxy Z Fold 71 Jul 2025+54.0%
Galaxy Z Fold 61 Jul 2024+42.6%
Galaxy Z Fold 51 Aug 2023—

Monthly sales

The three most recent closed months. Data through Jun 2026 · updated periodically.

MonthUnitsMoMShare of Italy market
Jun 2026-66.5%
May 2026-50.7%
Apr 2026-23.7%
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Our data helps clients make better decisions, backed by analysts with deep and diverse experience across the industry who are available to answer questions directly. The numbers here track actual sell-through, what consumers bought, not what vendors shipped to channel, and that distinction is what our clients tell us sets the data apart.

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Questions & answers

Common questions about Galaxy Z Fold 7 sales in Italy.

When did the Galaxy Z Fold 7 launch in Italy?

The Galaxy Z Fold 7 first sold in Italy in the week of 1 July 2025, in line with recent generations: the Fold 6 first sold in the week of 1 July 2024 and the Fold 5 first sold in the week of 1 August 2023.

Are Galaxy Z Fold 7 sales in Italy still growing?

Volumes have fallen steadily. After a steep 23.7% drop in April 2026, sales fell 50.7% in May 2026 and a further 66.5% in June 2026, the most recent closed month.

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Full sell-through history for this model in this market: unit volumes, market share, the current quarter's weekly detail, with Excel export.

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