Honor 400 Lite sales in Thailand
Over its first six months on sale in Thailand, the Honor 400 Lite sold 65.7% more units than the Honor 200 Lite did across the same post-launch window. Sell-through figures below come from Counterpoint's TH carrier and retail panel.
- vs Honor 200 Lite (first 6 months)
- +65.7%
- Latest month (Jun 2026)
- -23.7%MoM
- Share of Thailand market
- Thailand launch
- 1 Apr 2025
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Sales volume
Sell-through in Thailand. Growth rates are open; unit volumes and share of Thailand smartphone market require an account.
Honor 400 Lite generation comparison
The last two Honor 400 Lite generations in Thailand, measured over the same window: the first six months on sale from each model's Thailand launch date. Growth is against the preceding generation over its own first six months.
| Model | Thailand launch | Units (first 6 months) | YoY | Share of Thailand market |
|---|---|---|---|---|
| Honor 400 Lite | 1 Apr 2025 | +65.7% | ||
| Honor 200 Lite | 1 May 2024 | — |
Monthly sales
The three most recent closed months. Data through Jun 2026 · updated periodically.
| Month | Units | MoM | Share of Thailand market |
|---|---|---|---|
| Jun 2026 | -23.7% | ||
| May 2026 | -45.5% | ||
| Apr 2026 | -4.7% |
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Our data helps clients make better decisions, backed by analysts with deep and diverse experience across the industry who are available to answer questions directly. The numbers here track actual sell-through, what consumers bought, not what vendors shipped to channel, and that distinction is what our clients tell us sets the data apart.
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Questions & answers
Common questions about Honor 400 Lite sales in Thailand.
How did Honor 400 Lite sales in the TH compare with the Honor 200 Lite?
Over its first six months on sale, the Honor 400 Lite sold 65.7% more units in Thailand than the Honor 200 Lite did over the same post-launch window.
When did the Honor 400 Lite launch in Thailand?
The Honor 400 Lite went on sale in Thailand on 1 April 2025, roughly a month earlier in the calendar than recent generations: the Honor 200 Lite arrived on 1 May 2024.
Are Honor 400 Lite sales in the TH still growing?
Volumes have fallen steadily. After a 4.7% drop in April 2026, sales fell 45.5% in May 2026 and a further 23.7% in June 2026, the most recent closed month.
How do I see Honor 400 Lite unit volumes for the TH?
Month-over-month and generation-over-generation growth rates are open on this page. Unit volumes and share of the TH smartphone market require a Counterpoint account. The current quarter's weekly detail requires a subscription.
What is the difference between sell-in and sell-through?
Sell-in counts units shipped from the vendor to channel partners. Sell-through counts units actually purchased by consumers. All figures on this page are sell-through.
Full sell-through history for this model in this market: unit volumes, market share, the current quarter's weekly detail, with Excel export.
