ZTE Fresh 60 sales in China
The Fresh 60 sold 27.5% more units in China in June 2026 than a month earlier. It has no predecessor generation that can be measured over the same post-launch window, so this page tracks month-over-month sell-through only. Figures come from Counterpoint's CN carrier and retail panel.
- Latest month (Jun 2026)
- +27.5%MoM
- Share of China market
- China launch
- 1 Sep 2024
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Sales volume
Sell-through in China. Growth rates are open; unit volumes and share of China smartphone market require an account.
Monthly sales
The three most recent closed months. Data through Jun 2026 · updated periodically.
| Month | Units | MoM | Share of China market |
|---|---|---|---|
| Jun 2026 | +27.5% | ||
| May 2026 | -55.5% | ||
| Apr 2026 | +70.8% |
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Our data helps clients make better decisions, backed by analysts with deep and diverse experience across the industry who are available to answer questions directly. The numbers here track actual sell-through, what consumers bought, not what vendors shipped to channel, and that distinction is what our clients tell us sets the data apart.
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Questions & answers
Common questions about Fresh 60 sales in China.
Are Fresh 60 sales in the CN growing?
Volumes have been choppy since launch. After a steep 70.8% rise in April 2026, sales fell 55.5% in May 2026 and rebounded 27.5% in June 2026, the most recent closed month.
When did the Fresh 60 launch in China?
The Fresh 60 went on sale in China on 1 September 2024.
Why is there no generation comparison for the Fresh 60?
The Fresh 60 has no predecessor generation that can be measured over the same post-launch window — either the model does not sit in a numbered series, or its predecessor launched before the panel history used here begins. Comparing it against a partial window would overstate the result, so this page shows month-over-month growth only.
How do I see Fresh 60 unit volumes for the CN?
Month-over-month growth rates are open on this page. Unit volumes and share of the CN smartphone market require a Counterpoint account. The current quarter's weekly detail requires a subscription.
What is the difference between sell-in and sell-through?
Sell-in counts units shipped from the vendor to channel partners. Sell-through counts units actually purchased by consumers. All figures on this page are sell-through.
Full sell-through history for this model in this market: unit volumes, market share, the current quarter's weekly detail, with Excel export.