vivo S50 sales in China

Over its first six months on sale in China, the vivo S50 sold 12.2% fewer units than the vivo S30 did across the same post-launch window, giving back the S30's generational gain. Sell-through figures below come from Counterpoint's CN carrier and retail panel.

Sell-through unitsCarrier + retail panel
vs vivo S30 (first 6 months)
-12.2%
Latest month (Jun 2026)
-54.7%MoM
Share of China market
China launch
1 Dec 2025
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Sales volume

Sell-through in China. Growth rates are open; unit volumes and share of China smartphone market require an account.

vivo S generation comparison

The last three vivo S generations in China, measured over the same window: the first six months on sale from each model's China launch date. Growth is against the preceding generation over its own first six months.

ModelChina launchUnits (first 6 months)YoYShare of China market
vivo S501 Dec 2025-12.2%
vivo S301 Jun 2025+7.7%
vivo S201 Dec 2024—

Monthly sales

The three most recent closed months. Data through Jun 2026 · updated periodically.

MonthUnitsMoMShare of China market
Jun 2026-54.7%
May 2026-4.9%
Apr 2026-30.7%
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Our data helps clients make better decisions, backed by analysts with deep and diverse experience across the industry who are available to answer questions directly. The numbers here track actual sell-through, what consumers bought, not what vendors shipped to channel, and that distinction is what our clients tell us sets the data apart.

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Questions & answers

Common questions about vivo S50 sales in China.

How did vivo S50 sales in the CN compare with the vivo S30?

Over its first six months on sale, the vivo S50 sold 12.2% fewer units in China than the vivo S30 did over the same post-launch window. It gives back the S30's 7.7% gain.

When did the vivo S50 launch in China?

The vivo S50 went on sale in China on 1 December 2025, roughly 6 months later in the calendar than recent generations: the S30 arrived on 1 June 2025 and the S20 arrived on 1 December 2024.

Are vivo S50 sales in the CN still growing?

Volumes have fallen steadily. After a steep 30.7% drop in April 2026, sales eased 4.9% in May 2026 and fell 54.7% in June 2026, the most recent closed month.

How do I see vivo S50 unit volumes for the CN?

Month-over-month and generation-over-generation growth rates are open on this page. Unit volumes and share of the CN smartphone market require a Counterpoint account. The current quarter's weekly detail requires a subscription.

What is the difference between sell-in and sell-through?

Sell-in counts units shipped from the vendor to channel partners. Sell-through counts units actually purchased by consumers. All figures on this page are sell-through.

Talk to us about China · vivo · vivo S50

Full sell-through history for this model in this market: unit volumes, market share, the current quarter's weekly detail, with Excel export.

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