iQOO Z10 Turbo Plus sales in China

Over its first six months on sale in China, the iQOO Z10 Turbo Plus sold 26.0% more units than the iQOO Z9 Turbo Plus did across the same post-launch window. Sell-through figures below come from Counterpoint's CN carrier and retail panel.

Sell-through unitsCarrier + retail panel
vs iQOO Z9 Turbo Plus (first 6 months)
+26.0%
Latest month (Jun 2026)
-4.1%MoM
Share of China market
China launch
1 Aug 2025
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Sales volume

Sell-through in China. Growth rates are open; unit volumes and share of China smartphone market require an account.

iQOO Z10 Turbo Plus generation comparison

The last two iQOO Z10 Turbo Plus generations in China, measured over the same window: the first six months on sale from each model's China launch date. Growth is against the preceding generation over its own first six months.

ModelChina launchUnits (first 6 months)YoYShare of China market
iQOO Z10 Turbo Plus1 Aug 2025+26.0%
iQOO Z9 Turbo Plus1 Sep 2024—

Monthly sales

The three most recent closed months. Data through Jun 2026 · updated periodically.

MonthUnitsMoMShare of China market
Jun 2026-4.1%
May 2026-15.8%
Apr 2026-50.9%
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Our data helps clients make better decisions, backed by analysts with deep and diverse experience across the industry who are available to answer questions directly. The numbers here track actual sell-through, what consumers bought, not what vendors shipped to channel, and that distinction is what our clients tell us sets the data apart.

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Questions & answers

Common questions about iQOO Z10 Turbo Plus sales in China.

How did iQOO Z10 Turbo Plus sales in the CN compare with the iQOO Z9 Turbo Plus?

Over its first six months on sale, the iQOO Z10 Turbo Plus sold 26.0% more units in China than the iQOO Z9 Turbo Plus did over the same post-launch window.

When did the iQOO Z10 Turbo Plus launch in China?

The iQOO Z10 Turbo Plus went on sale in China on 1 August 2025, roughly a month earlier in the calendar than recent generations: the Plus arrived on 1 September 2024.

Are iQOO Z10 Turbo Plus sales in the CN still growing?

Volumes have fallen steadily. After a steep 50.9% drop in April 2026, sales fell 15.8% in May 2026 and eased 4.1% in June 2026, the most recent closed month.

How do I see iQOO Z10 Turbo Plus unit volumes for the CN?

Month-over-month and generation-over-generation growth rates are open on this page. Unit volumes and share of the CN smartphone market require a Counterpoint account. The current quarter's weekly detail requires a subscription.

What is the difference between sell-in and sell-through?

Sell-in counts units shipped from the vendor to channel partners. Sell-through counts units actually purchased by consumers. All figures on this page are sell-through.

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Full sell-through history for this model in this market: unit volumes, market share, the current quarter's weekly detail, with Excel export.

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