Huawei Nova 14 Ultra sales in China

Over its first six months on sale in China, the Nova 14 Ultra sold 9.0% more units than the Nova 12 Ultra did across the same post-launch window. Sell-through figures below come from Counterpoint's CN carrier and retail panel.

Sell-through unitsCarrier + retail panel
vs Nova 12 Ultra (first 6 months)
+9.0%
Latest month (Jun 2026)
-19.2%MoM
Share of China market
China launch
1 May 2025
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Sales volume

Sell-through in China. Growth rates are open; unit volumes and share of China smartphone market require an account.

Nova 14 Ultra generation comparison

The last two Nova 14 Ultra generations in China, measured over the same window: the first six months on sale from each model's China launch date. Growth is against the preceding generation over its own first six months.

ModelChina launchUnits (first 6 months)YoYShare of China market
Nova 14 Ultra1 May 2025+9.0%
Nova 12 Ultra1 Jan 2024—

Monthly sales

The three most recent closed months. Data through Jun 2026 · updated periodically.

MonthUnitsMoMShare of China market
Jun 2026-19.2%
May 2026-8.7%
Apr 2026-25.8%
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Our data helps clients make better decisions, backed by analysts with deep and diverse experience across the industry who are available to answer questions directly. The numbers here track actual sell-through, what consumers bought, not what vendors shipped to channel, and that distinction is what our clients tell us sets the data apart.

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Questions & answers

Common questions about Nova 14 Ultra sales in China.

How did Nova 14 Ultra sales in the CN compare with the Nova 12 Ultra?

Over its first six months on sale, the Nova 14 Ultra sold 9.0% more units in China than the Nova 12 Ultra did over the same post-launch window.

When did the Nova 14 Ultra launch in China?

The Nova 14 Ultra went on sale in China on 1 May 2025, roughly 4 months later in the calendar than recent generations: the Nova 12 Ultra arrived on 1 January 2024.

Are Nova 14 Ultra sales in the CN still growing?

Volumes have fallen steadily. After a steep 25.8% drop in April 2026, sales eased 8.7% in May 2026 and fell 19.2% in June 2026, the most recent closed month.

How do I see Nova 14 Ultra unit volumes for the CN?

Month-over-month and generation-over-generation growth rates are open on this page. Unit volumes and share of the CN smartphone market require a Counterpoint account. The current quarter's weekly detail requires a subscription.

What is the difference between sell-in and sell-through?

Sell-in counts units shipped from the vendor to channel partners. Sell-through counts units actually purchased by consumers. All figures on this page are sell-through.

Talk to us about China · Huawei · Nova 14 Ultra

Full sell-through history for this model in this market: unit volumes, market share, the current quarter's weekly detail, with Excel export.

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