Honor Play 60a sales in China
Over its first six months on sale in China, the Play 60a sold 306.2% more units than the Play 10a did across the same post-launch window. Sell-through figures below come from Counterpoint's CN carrier and retail panel.
- vs Play 10a (first 6 months)
- +306.2%
- Latest month (Jun 2026)
- +10.5%MoM
- Share of China market
- China launch
- 1 Dec 2025
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Sales volume
Sell-through in China. Growth rates are open; unit volumes and share of China smartphone market require an account.
Play 60a generation comparison
The last two Play 60a generations in China, measured over the same window: the first six months on sale from each model's China launch date. Growth is against the preceding generation over its own first six months.
| Model | China launch | Units (first 6 months) | YoY | Share of China market |
|---|---|---|---|---|
| Play 60a | 1 Dec 2025 | +306.2% | ||
| Play 10a | 1 Jan 2026 | — |
Monthly sales
The three most recent closed months. Data through Jun 2026 · updated periodically.
| Month | Units | MoM | Share of China market |
|---|---|---|---|
| Jun 2026 | +10.5% | ||
| May 2026 | +26.5% | ||
| Apr 2026 | -29.1% |
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Our data helps clients make better decisions, backed by analysts with deep and diverse experience across the industry who are available to answer questions directly. The numbers here track actual sell-through, what consumers bought, not what vendors shipped to channel, and that distinction is what our clients tell us sets the data apart.
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Questions & answers
Common questions about Play 60a sales in China.
How did Play 60a sales in the CN compare with the Play 10a?
Over its first six months on sale, the Play 60a sold 306.2% more units in China than the Play 10a did over the same post-launch window.
When did the Play 60a launch in China?
The Play 60a went on sale in China on 1 December 2025, roughly 11 months later in the calendar than recent generations: the 10a arrived on 1 January 2026.
Are Play 60a sales in the CN still growing?
Volumes have been choppy since launch. After a steep 29.1% drop in April 2026, sales rebounded 26.5% in May 2026 and added 10.5% in June 2026, the most recent closed month.
How do I see Play 60a unit volumes for the CN?
Month-over-month and generation-over-generation growth rates are open on this page. Unit volumes and share of the CN smartphone market require a Counterpoint account. The current quarter's weekly detail requires a subscription.
What is the difference between sell-in and sell-through?
Sell-in counts units shipped from the vendor to channel partners. Sell-through counts units actually purchased by consumers. All figures on this page are sell-through.
Full sell-through history for this model in this market: unit volumes, market share, the current quarter's weekly detail, with Excel export.
