Honor Magic 8 sales in China
Over its first six months on sale in China, the Magic 8 sold 25.5% fewer units than the Magic 7 did across the same post-launch window. Sell-through figures below come from Counterpoint's CN carrier and retail panel.
- vs Magic 7 (first 6 months)
- -25.5%
- Latest month (Jun 2026)
- +26.4%MoM
- Share of China market
- China launch
- 1 Oct 2025
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Sales volume
Sell-through in China. Growth rates are open; unit volumes and share of China smartphone market require an account.
Magic generation comparison
The last two Magic generations in China, measured over the same window: the first six months on sale from each model's China launch date. Growth is against the preceding generation over its own first six months.
| Model | China launch | Units (first 6 months) | YoY | Share of China market |
|---|---|---|---|---|
| Magic 8 | 1 Oct 2025 | -25.5% | ||
| Magic 7 | 1 Nov 2024 | — |
Monthly sales
The three most recent closed months. Data through Jun 2026 · updated periodically.
| Month | Units | MoM | Share of China market |
|---|---|---|---|
| Jun 2026 | +26.4% | ||
| May 2026 | +13.9% | ||
| Apr 2026 | -29.6% |
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Questions & answers
Common questions about Magic 8 sales in China.
How did Magic 8 sales in the CN compare with the Magic 7?
Over its first six months on sale, the Magic 8 sold 25.5% fewer units in China than the Magic 7 did over the same post-launch window.
When did the Magic 8 launch in China?
The Magic 8 went on sale in China on 1 October 2025, roughly a month earlier in the calendar than recent generations: the Magic 7 arrived on 1 November 2024.
Are Magic 8 sales in the CN still growing?
Volumes have been choppy since launch. After a steep 29.6% drop in April 2026, sales rebounded 13.9% in May 2026 and added 26.4% in June 2026, the most recent closed month.
How do I see Magic 8 unit volumes for the CN?
Month-over-month and generation-over-generation growth rates are open on this page. Unit volumes and share of the CN smartphone market require a Counterpoint account. The current quarter's weekly detail requires a subscription.
What is the difference between sell-in and sell-through?
Sell-in counts units shipped from the vendor to channel partners. Sell-through counts units actually purchased by consumers. All figures on this page are sell-through.
Full sell-through history for this model in this market: unit volumes, market share, the current quarter's weekly detail, with Excel export.