vivo V60 Lite sales in Asia-Pacific

Over its first six months on sale in Asia-Pacific, the vivo V60 Lite sold 52.7% fewer units than the vivo V50 Lite did across the same post-launch window, giving back the Lite's generational gain. Sell-through figures below come from Counterpoint's Asia-Pacific carrier and retail panel.

Sell-through unitsCarrier + retail panel
vs vivo V50 Lite (first 6 months)
-52.7%
Latest month (Jun 2026)
-71.0%MoM
Share of Asia-Pacific market
Asia-Pacific launch
1 Sep 2025
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Sales volume

Sell-through in Asia-Pacific. Growth rates are open; unit volumes and share of Asia-Pacific smartphone market require an account.

vivo V60 Lite generation comparison

The last three vivo V60 Lite generations in Asia-Pacific, measured over the same window: the first six months on sale from each model's Asia-Pacific launch date. Growth is against the preceding generation over its own first six months.

ModelAsia-Pacific launchUnits (first 6 months)YoYShare of Asia-Pacific market
vivo V60 Lite1 Sep 2025-52.7%
vivo V50 Lite1 Mar 2025+69.5%
vivo V40 Lite1 Oct 2024—

Monthly sales

The three most recent closed months. Data through Jun 2026 · updated periodically.

MonthUnitsMoMShare of Asia-Pacific market
Jun 2026-71.0%
May 2026-46.2%
Apr 2026-47.4%
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Our data helps clients make better decisions, backed by analysts with deep and diverse experience across the industry who are available to answer questions directly. The numbers here track actual sell-through, what consumers bought, not what vendors shipped to channel, and that distinction is what our clients tell us sets the data apart.

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Questions & answers

Common questions about vivo V60 Lite sales in Asia-Pacific.

How did vivo V60 Lite sales in Asia-Pacific compare with the vivo V50 Lite?

Over its first six months on sale, the vivo V60 Lite sold 52.7% fewer units in Asia-Pacific than the vivo V50 Lite did over the same post-launch window. It gives back the Lite's 69.5% gain.

When did the vivo V60 Lite launch in Asia-Pacific?

The vivo V60 Lite went on sale in Asia-Pacific on 1 September 2025, roughly 6 months later in the calendar than recent generations: the Lite arrived on 1 March 2025 and the Lite arrived on 1 October 2024.

Are vivo V60 Lite sales in Asia-Pacific still growing?

Volumes have fallen steadily. After a steep 47.4% drop in April 2026, sales fell 46.2% in May 2026 and a further 71.0% in June 2026, the most recent closed month.

How do I see vivo V60 Lite unit volumes for Asia-Pacific?

Month-over-month and generation-over-generation growth rates are open on this page. Unit volumes and share of Asia-Pacific smartphone market require a Counterpoint account. The current quarter's weekly detail requires a subscription.

What is the difference between sell-in and sell-through?

Sell-in counts units shipped from the vendor to channel partners. Sell-through counts units actually purchased by consumers. All figures on this page are sell-through.

Talk to us about Asia-Pacific · vivo · vivo V60 Lite

Full sell-through history for this model in this market: unit volumes, market share, the current quarter's weekly detail, with Excel export.

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