Apple iPhone 16 Plus sales in Brazil

The iPhone 16 Plus sold 7.4% fewer units in Brazil in May 2026 than a month earlier. It has no predecessor generation that can be measured over the same post-launch window, so this page tracks month-over-month sell-through only. Figures come from Counterpoint's Brazil carrier and retail panel.

Sell-through unitsCarrier + retail panel
Latest month (May 2026)
-7.4%MoM
Share of Brazil market
Brazil launch
20 Sep 2024
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Sales volume

Sell-through in Brazil. Growth rates are open; unit volumes and share of Brazil smartphone market require an account.

Monthly sales

The three most recent closed months. Data through May 2026 · updated periodically.

MonthUnitsMoMShare of Brazil market
May 2026-7.4%
Apr 2026+291.3%
Mar 2026-59.2%
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Our data helps clients make better decisions, backed by analysts with deep and diverse experience across the industry who are available to answer questions directly. The numbers here track actual sell-through, what consumers bought, not what vendors shipped to channel, and that distinction is what our clients tell us sets the data apart.

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Questions & answers

Common questions about iPhone 16 Plus sales in Brazil.

Are iPhone 16 Plus sales in Brazil growing?

Volumes have been choppy since launch. After a steep 59.2% drop in March 2026, sales rebounded 291.3% in April 2026 and eased 7.4% in May 2026, the most recent closed month.

When did the iPhone 16 Plus launch in Brazil?

The iPhone 16 Plus went on sale in Brazil on 20 September 2024.

Talk to us about Brazil · Apple · iPhone 16 Plus

Full sell-through history for this model in this market: unit volumes, market share, the current quarter's weekly detail, with Excel export.

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