iQOO 15 sales in Asia-Pacific

Over its first six months on sale in Asia-Pacific, the iQOO 15 sold 30.8% more units than the iQOO 13 did across the same post-launch window. Sell-through figures below come from Counterpoint's Asia-Pacific carrier and retail panel.

Sell-through unitsCarrier + retail panel
vs iQOO 13 (first 6 months)
+30.8%
Latest month (Jun 2026)
-24.1%MoM
Share of Asia-Pacific market
Asia-Pacific launch
1 Oct 2025
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Sales volume

Sell-through in Asia-Pacific. Growth rates are open; unit volumes and share of Asia-Pacific smartphone market require an account.

iQOO generation comparison

The last two iQOO generations in Asia-Pacific, measured over the same window: the first six months on sale from each model's Asia-Pacific launch date. Growth is against the preceding generation over its own first six months.

ModelAsia-Pacific launchUnits (first 6 months)YoYShare of Asia-Pacific market
iQOO 151 Oct 2025+30.8%
iQOO 131 Nov 2024—

Monthly sales

The three most recent closed months. Data through Jun 2026 · updated periodically.

MonthUnitsMoMShare of Asia-Pacific market
Jun 2026-24.1%
May 2026-41.9%
Apr 2026-30.0%
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Our data helps clients make better decisions, backed by analysts with deep and diverse experience across the industry who are available to answer questions directly. The numbers here track actual sell-through, what consumers bought, not what vendors shipped to channel, and that distinction is what our clients tell us sets the data apart.

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Questions & answers

Common questions about iQOO 15 sales in Asia-Pacific.

How did iQOO 15 sales in Asia-Pacific compare with the iQOO 13?

Over its first six months on sale, the iQOO 15 sold 30.8% more units in Asia-Pacific than the iQOO 13 did over the same post-launch window.

When did the iQOO 15 launch in Asia-Pacific?

The iQOO 15 went on sale in Asia-Pacific on 1 October 2025, roughly a month earlier in the calendar than recent generations: the iQOO 13 arrived on 1 November 2024.

Are iQOO 15 sales in Asia-Pacific still growing?

Volumes have fallen steadily. After a steep 30.0% drop in April 2026, sales fell 41.9% in May 2026 and a further 24.1% in June 2026, the most recent closed month.

How do I see iQOO 15 unit volumes for Asia-Pacific?

Month-over-month and generation-over-generation growth rates are open on this page. Unit volumes and share of Asia-Pacific smartphone market require a Counterpoint account. The current quarter's weekly detail requires a subscription.

What is the difference between sell-in and sell-through?

Sell-in counts units shipped from the vendor to channel partners. Sell-through counts units actually purchased by consumers. All figures on this page are sell-through.

Talk to us about Asia-Pacific · iQOO · iQOO 15

Full sell-through history for this model in this market: unit volumes, market share, the current quarter's weekly detail, with Excel export.

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